After relocating from Paddington, Showroom settled into a light-filled second storey this Edward Street warehouse, with the curating flair of Canadian-born historian, Catherine Roberts.
Roberts’ own tastes dictate which local and international labels find themselves on the space’s artfully arranged shelves. Trend-forecasting is another of her talents; she claims to be the first Queensland retailer to sell Ball Mason Jars.
Online shopping in convenient, but traipsing through Showroom will have you declaring your undying love for the hands-on retail experience. Wistfully cocooned inside a heritage downtown loft at 104 Edward St, the store is an entirely new and entirely beautiful concept that bridges the gap between online and retail.
Today on Habitus Living we chat to Catherine Roberts, founder of Showroom, a retail space set in the heart of Brisbane City. Catherine moved from Canada with her husband almost five years, and soon after set about sharing her design finds on her blog. This quickly progressed into what Showroom is today, as Catherine explains.
Fête Issue No.14 / Holiday "…celebrate what's real and positive in life right now, bringing gratitude and peace into all of our lives this holiday season."
This issue we celebrate the holiday season by exploring the special rituals of some of our favourite suppliers. We've included some great gift ideas, quick and easy baking recipes as well as simple decorating ideas to honour this special time of year. We also visit inspiring entrepreneurs who are making positive changes to their own lives, as well as to the lives of their clients and customers.
Raspberry Magazine is devoted to bringing insightful articles, interviews and helpful resources to lady online entrepreneurs, freelancers, bloggers, digital nomads, and women with dreams of leaving the 9-5.See Less
Editorial in Issue 27
Down intriguing laneways and up historic staircases, there's something fulfilling about stumbling across an old book store or an unusual boutique hidden away in an unexpected space.
Looking to help bolster this experience in Brisbane CBD, Paddington-born concept store and workshop Showroom is on the second floor of a circa 1880s building on Edward Street.
How To Future Proof Any Business Model
More and more businesses are now going online. In this episode of Retail Renegades, Showroom founder Catherine Roberts sits down with Amanda Stevens as she shares the trade secrets on how to create the perfect balance between managing both online and physical stores. Discover the ways you can create an effective online presence for your trade that can attract customers and grow your profit. And learn why a customer-centered business model is an excellent tool to grow your retail trade.
The Design Files
Today our Brisbane contributor Jo Hoban introduces Showroom, a lofty concept store and workshop space located in the heart of Queensland’s capital city.Founded by Canadian-born Catherine Roberts after she moved to Brisbane with her Australian husband, the spirit of Showroom is about creative collaboration.
Showroom founder and Tarragindi local Catherine Roberts is passionate about exposing the blogosphere’s fave designs.
Adore Home Magazine
The Weekend Edition
After closing its doors in Paddington, Showroom has reopened on Edward Street in Brisbane City. Boasting high ceilings, natural light and polished timber floorboards, the enchanting space sits inside a heritage-listed building dating back to the 1880s. Enter via the surreptitious doorway next to Le Bon Choix and ascend the time-honoured stairs to this haven of little treasures.
This new concept storefront space in Brisbane is changing the face and future of retail
For part five of our Brisbane blogger series we chat with Catherine Roberts of The Spring Blog, and learn what she has planned for her popular Paddington shop front, The Showroom.
Where creative and design lovers meet.
That, my friends, is the slogan of Paddington’s newest addition – Showroom – a done-up Queenslander home turnedcreative workshop/cute sales floor located at 135 Latrobe Terrace.
Showroom is a new concept storefront and workshop space that is bridging the gap between online and in-store shopping by providing a physical place where you can source and shop the coolest things from cyberspace in real life.
The Spring Collective is led by Catherine Roberts, a socially savvy, small business loving, creative marketing strategist with proven experience as a successful retailer online and in the real world. With help from her boutique team of social media, pr, and business planning experts, Catherine teaches small business owners on a budget how to find and connect with more of the people who want to buy what they sell.
The Spring Collective is based in Toronto, Canada.
WANT TO BOOST YOUR INCOME WITH A SIDE HUSTLE?
OR MAKE THE RIGHT MOVES TO FUTURE-PROOF YOUR EXISTING SMALL BUSINESS?
Want to find out more? Download my FREE guide to Establishing An Online Store to learn:
How to identify and connect with your target customers;
Which e-commerce platform, stock management, and shipping options will best for your business;
The design cues that build trust and encourage sales online;
Creative strategies for marketing your online store on a budget;
Five metrics you should track to assess the success of your business, and shopfront tweaks you can use to improve each one.